Tag Archives: bio foods

Monsanto’s latest marketing ploy: Labeling GMOs as “biofortified”

GMOs have been getting a bad name for quite some time now, and it’s hardly surprising given the near-constant stream of evidence showing the harms caused by genetically engineered crops and the pesticides used on them. As people increasingly make an effort to avoid buying these products, Monsanto has come up with a new idea to trick people into forking over their hard-earned money for its health-destroying products.

The Waking Times reports that Monsanto is trying to manipulate the definitions used on food labels in such a way that GMOs could be labeled as “biofortified foods.”

Codex Alimentarius is a collection of codes and guidelines created by the U.N. Food and Agriculture Organization to standardize world food trade and its production and safety. Codex was mulling a proposal to allow a company to use the term “biofortified” on vegetables that use conventional cross-breeding to increase the content of certain nutrients to help give malnourished populations a nutrition boost.

Monsanto sensed an opportunity here and set out to exploit it. They used their influence to try to convince delegates to have the definition of “biofortified” broadened to include foods that have been genetically modified. The National Health Federation (NHF), which is the only natural health advocate with a seat at Codex, reports that many of the delegates saw right through Monsanto’s attempt to pull the wool over consumers’ eyes, and the move was even denounced during the meeting. Nevertheless, the topic will be debated when the group convenes in Berlin this November under a new chairperson.

NHF President Scott Tips said: “It is a very sad state of affairs where we have come to the point where we must manipulate our natural foods to provide better nutrition all because we have engaged in very poor agricultural practices that have seen a 50% decline in the vitamins and minerals in our foods over the last 50 years. We will not remedy poor nutrition by engaging in deceptive marketing practices and sleight of hand with this definition.”

READ MORE

https://www.food.news/2018-01-20-monsantos-latest-marketing-ploy-labeling-gmos-as-biofortified.html